LA BIÈRE DES GARDIANS
It all started with a man who was passionate about rice growing and wanted to promote the I.G.P. Camargue rice. The idea was born: why not replace the barley for beer with rice, as was already practiced for a long time in the East? For 9 years, the company Plus beau le riz has been marketing three beers (blonde, red and brown) for the three colors of rice, in nearly 300 points of sale. These beers are light, low in alcohol and thirst-quenching with specific tastes: honey for the blonde, caramel for the red and licorice for the brown.
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