This large shop, a true institution in Arbois, is located at place de la Liberté, at the corner of rue de l'Hôtel-de-Ville. You can't miss it! Soft lighting, stylish interior, drums and barrels that decorate the façade are the modernised heritage of Henri Maire, the man who left an indelible imprint in the world of the Arbois's wines and their marketing. Visitors are welcomed with a smile and professionalism here to taste Jura, white, red, yellow wines (and more!) in one of the lounges. Sit comfortably in front of one of the videos that show the history of the vineyard, wine techniques, experiments conducted by Pasteur on his vineyard that give you ideas for food and wine pairing. Apart from completing your cellar with the best wines of the area, you can also buy all the accessories for presentation and tasting that go with! The perfect place to learn about the subtlety of the local wines.