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Arusha, Tanzania, is often regarded as a simple starting point for safaris in the north of the country. However, the city has much to offer in its own right. Arusha is an ideal base from which to explore the region's national parks and safari destinations. The city is lively and vibrant, with many markets, cafés, bars, restaurants and cultural sites to discover. Popular attractions include the Central Market, where you can find a wide variety of local produce; the Cultural Heritage Centre, which offers a museum, craft store and art gallery; and the Tanzanite Experience Museum, where you can learn more about this unique gemstone. Arusha also offers plenty of options for sampling the delicious local cuisine and discovering the booming coffee scene. Finally, the city is the ideal starting point for safaris to destinations such as the Ngorongoro Crater, the Serengeti and Lake Manyara. Arusha is much more than just a gateway to other destinations, it's worth exploring in its own right.
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