Entering Béranger Poiron's jewelry store, "le Creuset de la création", is first and foremost to discover a creative workshop using traditional methods. As you enter the storefront, you can see the craftsman at work at his workbench, applying his passion to creating your custom jewelry. This transparency arouses the curiosity of customers, with whom exchange and sharing are common values. Here, the jeweler is an artist who paints the canvas you wish to admire. He listens to you and advises you to create an object that will remain unique. This history buff will personalize your desires. The craftsman's touch respects a proximity to quality that attracts interest. His singular, chivalrous creations include a fine collection of Templar jewelry with a medieval aesthetic, as well as occasional special commissions, as illustrated by his creation of a crown for a French king. Louis the Pious, son of Charlemagne! As well as creating jewelry, he also repairs and transforms it. His aim is to democratize the profession, by showing, through his proximity, that this art doesn't just belong to an elite. To this end, he offers advanced training courses in jewellery-making techniques, and also teaches at the Herbiers jewelry school.
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Opening time and information on BIJOUX POIRON JOAILLIER
Open from Tuesday to Saturday from 10am to 12.30pm and from 2pm to 6.30pm. Saturday by appointment.
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