2024

3856

Boutique mode femme

In a quiet street in the Dorsoduro district, we made an appointment to visit the "Trentottocinquantasei" boutique (which means 3856 in Italian), a number that has nothing to do with the number on the doorstep. This women's ready-to-wear store presents the original collections of the designer Elvira Rubelli. Let yourself be seduced by the chic shapes and colors, from mustard yellow to duck blue, but also by all kinds of beautiful pieces: dresses, sweaters, retro skirts, vintage hats and caps. A really special address!

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 Venice
2024

GHEDINA ZUCCARO

Readytowear store

A beautiful clothing shop that sells an interesting selection of regional traditional costumes. Velvet, flounces and embroidery... If you're looking for something to wear as Sissi, you've come to the right place! But these long-worked costumes are far from being confined to folklore and are worn by the great ladies at the resort's social events. Moreover, they reach very high prices (a dirndl and her blouse can be worth several thousand euros). Without forgetting the hats and jackets of absolute (mountain) chic!

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 Cortina D'Ampezzo
2024

ANTONIO MARRAS

Readytowear store €€

Child of Alghero, Antonio Marras was also born into a family focused on textiles and fashion. He grew up in his parents' shop selling fabric coupons to Alghero's housewives. Then they turned to fashion by selling clothes. Antonio is 22 years old when he takes over the family shop and starts designing ready-to-wear collections. He joins the Kenzo house as artistic director for a few years. His collections keep track of this passage with choices of floral and flamboyant prints.

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 Alghero
2024

LUISAVIAROMA

Readytowear store €€

Another beautiful family story, and one of talent! It all began in the late 1800s, when Frenchwoman Luisa Jaquin openedher little straw hat shop in Paris. Then, in 1929, her daughter Olga and her husband Lido Panconesi opened their fashion boutique, named Luisa, in Florence, a stone's throw from the Duomo. Taken over in 1968 by their son Andrea Panconesi, it has now become an ultra trendy multi-brand luxury concept store, with fashion items, jewellery and accessories, as well as a well-known e-shop in the fashion world.

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 Florence - Firenze
2024

SARTORIA MODOLO

Readytowear store €€

This fashion boutique is known and represented all over the world. Paolo Modolo, its founder, has had a very romantic career. As a young man, he was employed at the nearby mine. In the evening, when he returned home, he began to sew. One of his first customers was Costantino Nivola, who paid for his suit with a signed canvas. For 22 years, Paolo digs the galleries and sews suits. His models inspired by the peasant dress are spotted and land on the catwalks of Cagliari first, then Florence, Milan, Tokyo...

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 Orani